A Brief Online Cognitive Dissonance-Based Intervention to Reduce Consideration of Cosmetic Surgery and Improve Body Image Among Chinese Women

Across many cultures, women are evaluated based on their appearance, with narrow societal beauty ideals as the standard against which they judged and, eventually, judge themselves. Women who internalize ideal more likely to consider cosmetic surgery. Dissonance-based interventions targeting thin-ideal internalization effective at preventing eating disorders and associated risk factors. In this study, we an online dissonance-based intervention beauty-ideal reduce favorable attitudes toward surgery among Chinese women. were dissatisfied appearance considering randomized ( n = 127, M age 35.49) or educational brochure control condition 98, 32.97). Beauty-ideal internalization, surgery, facial concerns, body satisfaction, appreciation assessed pretest, posttest, 4-week follow-up. Intention-to-treat analyses showed that reduced small-to-medium effect sizes; however, effects not sustained No found for appreciation. This study provides preliminary evidence short-term efficacy of reducing points valuable directions improvement. Additional materials article available PWQ's website http://journals.sagepub.com/doi/suppl/10.1177/03616843231183946 .